Bankrupt ZBC Splashes on Luxury Cars for Top Brass

Now Media

www.zimnowmedia.wordpress.com

Workers at the bankrupt state-run Zimbabwe Broadcasting Corporation are up in arms against management, accusing them of blowing millions of dollars on luxury cars for top executives while the parastatal has no broadcast equipment and cannot pay reasonable salaries regularly.

The workers also questioned the station’s priorities after managers bought sub-standard digital equipment only for television and nothing for radio, which reaches more people and is the main source of the corporation’s revenue.

Radio producers threatened a go slow.

In 2015, the corporation advertised the jobs of all top managers, including finance director, Brigadier-General Kasu, suspended for corruption and human resources director Benaniah Shumba. Some of the executives have now been retained after a botched interview process and are recipients of the luxury cars.

The ZBC has lost market share and vital advertising revenue to stations like ZiFM due to poor production and failure to broadcast to the target audiences. Audiences have also resisted the strong doses of state propaganda from the national broadcaster by switching to foreign satellite and online broadcasts.

www.zimnowmedia.wordpress.com

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